Goenka’s Post: “Keep the 1 kg gold — in 2030 it may buy you a Rolls Royce, and in 2040, a private jet.” — The Yellow Metal’s Incredible Journey
Goenka's Post: “Keep the 1 kg gold — in 2030 it may buy you a Rolls Royce, and in 2040, a private jet.” — The Yellow Metal’s Incredible Journey
Harsh Goenka’s viral post compares the rising value of 1 kg of gold over decades through iconic car models, underscoring gold’s timeless power as a wealth preserver.
RPG Enterprises Chairman Harsh Goenka recently took to X (formerly Twitter) to share a fascinating analogy that captured the attention of millions online. By comparing the value of 1 kg of gold with the prices of popular cars over time, he illustrated how gold has outperformed inflation, currencies, and even luxury goods through the decades.
According to Goenka, in 1990, 1 kg of gold could buy a Maruti 800. By 2000, it equalled the price of a Maruti Esteem, and by 2005, a Toyota Innova. Fast-forward to 2010, and that same kilogram could fetch a Toyota Fortuner. In 2019, it matched the price of a BMW, and in 2025, it stands on par with a Land Rover.
Projecting this trend, Goenka quipped, “Keep the 1 kg gold — in 2030 it may buy you a Rolls Royce, and in 2040, a private jet.”
His post comes amid a remarkable rally in gold prices. The precious metal has surged over 52% in the past year, reaffirming its reputation as a safe-haven asset in uncertain economic times. On Monday, gold hit a record high of $4,060 an ounce, according to Bloomberg, while 10 grams of 24-karat gold in India were priced at ₹12,469, as per Tanishq’s website.
Analysts attribute this spike to several factors, including large-scale buying by central banks, higher investments in gold-backed exchange-traded funds (ETFs), and the US Federal Reserve’s rate cuts. Global trade tensions — particularly between the United States and China — have also fueled demand for the metal.
Goenka’s analogy sparked nostalgic and insightful reactions online. One user wrote, “This is why India never treated gold as an investment — it was insurance before finance existed.” Another quipped, “Out of the syllabus for the middle class,” reflecting on how rising gold prices have pushed it beyond the reach of many average Indians.
While the future of car prices or gold rates remains uncertain, one thing is clear — gold continues to prove its mettle as a timeless store of wealth and trust across generations.
Disclaimer: Market prices and investment projections mentioned are subject to change. Readers are advised to consult financial experts before making investment decisions.
