Dhanteras 2024: Swiggy Instamart, Blinkit, Bigbasket, And Zepto To Deliver Gold And Silver Coins In Just 10 Minutes
Dhanteras 2024: Swiggy Instamart, Blinkit, Bigbasket, And Zepto To Deliver Gold And Silver Coins In Just 10 Minutes
This year’s Dhanteras, celebrated on October 29, 2024, marks the commencement of the Diwali festivities. In a unique twist, popular online grocery services such as Swiggy Instamart, Blinkit, Bigbasket, and Zepto are providing delivery of gold and silver coins within just 10 minutes.
Dhanteras is regarded as one of the most auspicious days for purchasing valuable items. Traditionally, on this day, people buy brass, silver, and gold products, believing that these purchases will bring prosperity, good luck, and protection from negativity.
To cater to this demand, several partnerships have been formed. Blinkit has collaborated with Joyalukkas and Malabar Gold & Diamonds; Zepto has teamed up with Augmont and Malabar Gold & Diamonds; Swiggy Instamart has aligned with Nek by Jar, Muthoot Exim, and Malabar; while Bigbasket has joined forces with Tanishq, a Tata-owned jewelry brand.
Albinder Dhindsa, co-founder and CEO of Blinkit, took to social media to extend warm Dhanteras wishes and promote their special delivery service for the festival.
On Swiggy Instamart, customers can find a variety of options, including Jar’s 24 Karat Gold Coins (available in 0.1 g, 0.25 g, 0.5 g, and 1 g) and Muthoot Exim’s 24K Gold Coin (1 g), along with other silver items from Malabar.
Meanwhile, Blinkit offers items like the Malabar 24K Goddess Laxmi Gold Coin (1 g) and Laxmi Rose Gold Coin (0.5 g), as well as silver coins from Joyalukkas, including the Laxmi Ganesh Silver Coin (10 g).
On Bigbasket, shoppers can choose from Tanishq’s offerings, such as the Lakshmi Ganesh Silver Coin (999.9 purity) weighing 10 g, and a 22 Karat Gold Coin (1 g).
Zepto features Augmont’s 24K Banyan Tree Gold Coin (available in 0.1 g, 0.5 g, and 1 g) and Malabar’s Laxmi Gold Coin (1 g) alongside other options.
Availability may vary by city, so customers are encouraged to check their preferred app for complete details and pricing.
Dhanteras, also known as Dhantrayodashi, is celebrated with enthusiasm among Hindus. The day is dedicated to worshipping Lord Kuber, the deity of wealth, and Lord Dhanvantri, the god of health. The term “Dhan” signifies wealth, while “Teras” refers to the thirteenth day; thus, it is a day for acquiring gold, silver, and other auspicious items, celebrated on the 13th lunar day of Krishna Paksha.
