Influencer Faces Backlash for Filming Reel During Street Fight in Shimla

Influencer Faces Backlash for Filming Reel During Street Fight in Shimla
Clip Goes Viral, Drawing Criticism for Insensitivity
A recent incident in Shimla, Himachal Pradesh, has sparked outrage online after a content creator filmed a reel during a public street fight. The now-viral video shows individuals engaged in a physical altercation on a busy road. The influencer, seemingly unfazed, uses the chaotic scene as a backdrop for her video.
Over the last 2-3 years, Shimla's Ridge has become a hotspot for cringe activities. Reel makers have taken over this place, and daily such nonsense videos are made.
— Nikhil saini (@iNikhilsaini) July 26, 2024
A viral video on internet shows a girl making a reel during a fight ! Instead of stopping it they use it to make… pic.twitter.com/K0XvvwuJ8H
In the footage, as bystanders attempt to intervene and break up the fight, the influencer can be seen smiling and recording. This highlights a disturbing trend of prioritizing social media content over empathy and social responsibility. The video was shared on X (formerly Twitter) by user Nikhil Saini, who expressed his frustration over the growing trend of “cringe activities” in Shimla’s Ridge area.
Saini’s post read, “Over the last 2-3 years, Shimla’s Ridge has become a hotspot for cringe activities. Reel makers have taken over this place, and daily such nonsense videos are made. Instead of stopping the fight, they use it to make content. Requesting the local administration to place strict laws against such people and protect our public places.”
The clip quickly garnered attention, leading many internet users to label the influencer’s actions as “insensitive and inhumane.”
One user remarked, “This is so insensitive & inhumane. Pathetic. Unfortunately, nothing can be done to such people in law.”
Another comment criticized local authorities, stating, “The government has made HP police handicapped to let hooligans create nuisance in the State. Ridge Shimla is just an example; in every tourist destination in HP, these people are creating trouble while our CM says they are our guests and treats them softly.”
The backlash reflects broader concerns about the ethics of content creation in the age of social media, where some individuals prioritize virality over the dignity and safety of those involved in distressing situations. The incident raises questions about the responsibility of influencers and content creators to act with integrity and compassion, especially in public spaces.
This incident serves as a reminder of the potential consequences of sensationalizing violence and conflict for online clout, urging both content creators and viewers to reflect on the implications of their actions in the digital age.