Pune Makeup Artist Pritam Juzar Kothawala Sparks Controversy with Viral Fake Scar Video
Pune Makeup Artist Pritam Juzar Kothawala Sparks Controversy with Viral Fake Scar Video
Pune – Makeup is more than just enhancing beauty; it is a powerful form of creative expression widely used in industries such as film, fashion, and social media. However, a recent viral video by Pune-based makeup artist Pritam Juzar Kothawala has ignited a heated debate online.
In the now-viral clip, Kothawala demonstrated how to create hyper-realistic fake accident scars using makeup. While she presented it as a humorous skit, the video quickly drew attention—and criticism—after she joked that the technique could help people fabricate injuries to secure work excuses.
Viral Video Sparks Online Debate
Originally shared on Instagram, the video was intended as light-hearted content targeting IT professionals, who often struggle to take time off. Kothawala playfully warned, “IT managers are advised not to watch this,” while urging viewers to keep the video away from their bosses. However, as the clip gained traction, concerns arose over its ethical implications.
Following the backlash, Kothawala posted a follow-up video demonstrating how to maintain the illusion of the fake scars after returning to work. Labeling it a “jugaad” (hack), she continued the comedic angle but faced increasing criticism for seemingly encouraging unethical workplace behavior.
Social Media Divided Over Ethical Concerns
Despite her intentions to entertain, many social media users were quick to call out the content. Some labeled it “cheap and unethical,” while others warned it set a dangerous precedent for workplace honesty. The controversy highlights broader concerns about the impact of viral content and the fine line between humor and ethical responsibility in digital media.
Kothawala has yet to release an official statement addressing the criticism, but the incident has sparked a crucial conversation about the influence of social media, content creators’ responsibilities, and how online trends shape workplace ethics.
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