HUL Slashes Prices After GST Reforms: Dove Shampoo Down ₹55, Sunsilk ₹60, Lux Soap ₹11, Horlicks ₹20, Lakme Compact ₹76
HUL Slashes Prices After GST Reforms: Dove Shampoo Down ₹55, Sunsilk ₹60, Lux Soap ₹11, Horlicks ₹20, Lakme Compact ₹76
Shampoos, soaps, beverages and cosmetics see reductions between Rs.5 and Rs.60
Hindustan Unilever Ltd (HUL) has slashed prices of several household and personal care products following the recent GST-related reforms. In a newspaper advertisement, the company announced that new stocks carrying the revised maximum retail price (MRP) or increased quantities will soon reach the market.
Key Price Reductions
- Dove Shampoo (340 ml): down to ₹435 from ₹490
- Clinic Plus Shampoo (355 ml): down to ₹340 from ₹393
- Sunsilk Black Shine Shampoo (350 ml): down to ₹370 from ₹430
- Dove Serum (75 g): revised to ₹40
- Horlicks (200 g): down to ₹110 from ₹130
- Horlicks Women (400 g): down to ₹284 from ₹320
- Kissan Jam (200 g): down to ₹80 from ₹90
- Kissan Ketchup (850 g): down to ₹93 from ₹100
- Lifebuoy Soap (75 g x 4 pack): down to ₹60 from ₹68
- Lux Soap (75 g x 4 pack): down to ₹85 from ₹96
- Closeup Toothpaste (150 g): down to ₹129 from ₹145
- Lakme 9 to 5 Compact (9 g): down to ₹599 from ₹675
- Bru Coffee (75 g): down to ₹270 from ₹300
- Knorr Tomato Soup (67 g): down to ₹55 from ₹65
- Boost (200 g): down to ₹110 from ₹124
Consumer Impact
The reductions, ranging from ₹5 to nearly ₹60, cover a wide spectrum of HUL’s popular portfolio—ranging from daily-use shampoos and soaps to beverages and packaged foods.
The move follows a government directive that companies must notify consumers about any revisions in prices through newspaper advertisements, ensuring transparency in the post-GST price adjustments.
