Pune Traders Boycott Turkish Apples, Push for Local Produce in Support of Indian Farmers

Pune Traders Boycott Turkish Apples, Push for Local Produce in Support of Indian Farmers
Pune, May 12, 2025 — In a strong show of solidarity with Indian farmers, fruit traders across Pune have launched a boycott of Turkish apples, protesting Turkey’s recent international stance that many in India view as hostile to national interests.
The move, led by prominent fruit traders’ associations in the city, is a direct response to Turkey’s perceived anti-India positions on global platforms. The traders have announced a complete halt on the stocking and sale of Turkish apples—once among the most sought-after imported fruits in Pune.
According to local market sources, this boycott aims not only to express political dissent but also to promote the sale of Indian-grown fruits. “We want to support our farmers in Maharashtra, Himachal Pradesh, and Kashmir. Indian apples are fresher, more affordable, and support our economy,” said a trader from Gultekdi Fruit Market.
The campaign has visibly impacted inventories at major markets like Mandai and Gultekdi, where Turkish apple stocks have been removed from shelves. Instead, Indian apples and other seasonal fruits like pomegranates are being prominently displayed. Retailers are also engaging with customers to highlight the benefits of choosing local produce—both for quality and for patriotism.
Residents have responded positively to the initiative. “Supporting local farmers is the need of the hour,” said Aarti Deshmukh, a regular shopper at Mandai Market. “The Indian apples I bought were crisp and fresh, and it feels good to contribute to our farmers’ livelihood.”
The boycott aligns with a broader national sentiment of self-reliance in agriculture and reduced dependency on imports, especially from nations with strained diplomatic ties. The government’s ongoing push for domestic fruit production and improved export channels, including India’s rising pomegranate exports to the US, reflects this shift.
Maharashtra’s farmers, facing challenges like crop damage, price volatility, and mounting debts, are expected to benefit significantly from increased domestic demand. By promoting regional fruits, traders are also reviving interest in traditional produce with deep cultural, ceremonial, and nutritional value—especially pomegranates, widely used in Maharashtrian cuisine and Ayurvedic medicine.
Pune’s fruit markets now offer a rich variety of local apples and seasonal fruits to meet consumer demand. With shorter transport distances and reduced storage time, these fruits promise better freshness and quality.