Indian-origin Gen Z CEO Backs Zepto’s Aadit Palicha Amid ‘Toxic Work Culture’ Debate
Indian-origin Gen Z CEO Backs Zepto's Aadit Palicha Amid ‘Toxic Work Culture’ Debate
Support for Zepto CEO comes after viral post sparks controversy over work culture.
Zepto CEO Aadit Palicha, who has been at the center of a heated debate surrounding his company’s work culture, has received support from fellow Gen Z entrepreneur Daksh Gupta, CEO of the San Francisco-based AI startup Greptile. Gupta, who recently faced backlash after revealing that employees at his company are expected to work over 14 hours a day, responded to Palicha’s now-viral post on X (formerly Twitter), offering his solidarity.
Palicha, 22, had shared a message on Wednesday stating, “I have nothing against work-life balance. In fact, I recommend it to all our competitors,” quoting Gupta’s own words from a previous post last month, which ignited the ongoing debate over work expectations in the startup world.
Minutes after Palicha’s post, Gupta responded with a simple, yet supportive, “Real.”
The debate intensified after an anonymous Reddit post, allegedly from a Zepto employee, accused the company of fostering a “toxic work culture” with excessively demanding expectations. This claim came amid ongoing discussions about the pressure startups place on employees, particularly in the fast-paced world of tech.
Gupta, who previously worked at Amazon, also likened the demanding work culture at Greptile to a “rocket launch.” In an interview with NBC Bay Area, the 23-year-old explained, “It’s a rocket launch in some ways,” underscoring that success often involves both hard work and a bit of luck.
Gupta, who completed his schooling in Delhi, had stirred up a work-life balance debate last month with a candid post on X, where he revealed that Greptile offers no work-life balance, a stance that has generated widespread discussion. In response to the criticism, Palicha emphasized that while he is not opposed to work-life balance, he had no issue with the intense work ethic associated with startup cultures.
The conversation around Palicha’s comments continued to grow, with many tying it to the Reddit post that accused Zepto’s work environment of being “toxic.” The debate highlights the growing tension in the tech industry between intense work cultures and the desire for a more balanced approach to employee well-being.



