Not Gold, Not Silver—This Is What People Are Buying for Luck This Akshaya Tritiya
Not Gold, Not Silver—This Is What People Are Buying for Luck This Akshaya Tritiya
Akshaya Tritiya is a festival associated with prosperity, new beginnings, and auspicious purchases. While gold continues to dominate modern celebrations, traditional practices highlight simpler and meaningful choices—like bringing home mangoes, the “king of fruits.”
Buying mangoes on Akshaya Tritiya is more than just a seasonal indulgence. It carries cultural, symbolic, and even emotional significance rooted in Indian traditions.
Symbol of Sweet Prosperity

Mangoes are often regarded as a symbol of abundance and fertility in Indian culture. Their golden-yellow color is associated with wealth, positivity, and auspiciousness. Bringing mangoes home on Akshaya Tritiya is believed to invite prosperity and sweetness into life—aligning perfectly with the spirit of the festival.
A Seasonal Celebration

Akshaya Tritiya falls during peak summer, which is also the prime season for mangoes in India. Traditionally, festivals were closely linked to nature and harvest cycles. Buying mangoes during this time was a way of celebrating seasonal abundance and supporting local farmers.
Ritual and Cultural Importance

Mangoes and mango leaves hold an important place in Hindu rituals. Mango leaves are used in torans (door decorations) and kalash setups during pujas, symbolising purity and life. Mango fruits are also offered as prasad in many households, making them a sacred addition to Akshaya Tritiya celebrations.
Pune’s Love for Mango Varieties
In Pune, mango season is nothing short of a celebration. Local markets are filled with some of the finest varieties that people eagerly wait for every year:
- Alphonso (Hapus): The most loved variety, known for its rich taste, smooth texture, and strong aroma.
- Kesar: Slightly tangy and sweet, with a bright orange pulp, perfect for desserts and aamras.
- Badami: Often called the “Alphonso of Karnataka,” it is juicy, less fibrous, and very flavorful.
- Langra: A North Indian variety, slightly tangy with a unique taste profile.
- Totapuri: Recognisable by its beak shape, commonly used for juices and salads.
From local mandis to roadside fruit stalls, Pune sees a surge in mango demand during this time, making it a perfect festive buy.
A Tradition Rooted in Simplicity

Before gold became a major focus, people celebrated Akshaya Tritiya by bringing home items that added value to daily life. Mangoes, being both nourishing and joyful, perfectly fit this tradition.
Sweet Beginnings for New Ventures

Anything started on Akshaya Tritiya is considered auspicious. Mangoes, with their natural sweetness, symbolise a positive and sweet beginning—whether it’s a new venture, relationship, or phase of life.
More Than Just a Fruit

Buying mangoes on this day is a reminder that prosperity is not only about wealth stored away but also about happiness shared. A box of fresh mangoes enjoyed with family captures the true essence of “Akshaya”—something that brings lasting joy and value.



