On Wednesday, the Pune Municipal Corporation issued an order to take action against retailers who have not yet put up Marathi name plates/ or signages.
Up to fifteen Pune Municipal Corporation (PMC) ward officers have been instructed to organize teams and oversee the stores that fall under their purview.
According to a senior PMC official, the civic body issued the directives in response to an order from the Supreme Court. The ward officials ought to persuade store owners to post their businesses’ names in Marathi. Infringers will pay a fine.
In its order dated September 25, 2023, the Supreme Court mandated the installation of Marathi nameplates and gave two months for their installation. Then, November 25 was added to the deadline.
The Maharashtra Shops and Establishment Act, 2017 was amended by the state legislature to require Marathi signboards in all stores. The circular stated that the changes took effect in March 2022. It said that the PMC employees would work with the state labor department, which is the main agency that handles these kinds of issues.